The Difference Between DoFollow and NoFollow Links in SEO

If you have a website and try to apply SEO techniques, you probably have practiced backlinking on your site. There are two types of backlinks-

1. Dofollow Backlink

2. Nofollow Backlink.

Dofollow Backlinks:

Dofollow Link is a hyperlink that is able to tell all search engines to pass the SEO strength, or "PageRank" of the page to the site that it links to.

If you will use or get do follow links then the crawlers follow the link and land on other webpage. search engines will count your link in the eyes of google, yahoo, bing etc as backlink for your site and you can get some positive value for your site ranking. If you want to get indexed in google and rank high on google then you have to focus on dofollow backlinks. If you get or use dofollow links, then search engines will decipher your links as backlinks and you have more chances to receive positive values for your site’s ranking.
Dofollow Link= < a href=””>

Nofollow Backlinks:

Nofollow Link is exactly the opposite. It is a hyperlink that removes the ability to pass on it’s page rank status to other sites.

Nofollow links can be relevant to your post’s context and can come from the sources which have a potential to generate high referral traffic. Nofollow backlinks are ignored by search engine crawlers. Whenever you are linking to any website which is not of high value then use rel="nofollow" attribute in your html of the webpage. Nofollow links are not for crawling links by search engines which influence the rank of a blog or website in the search engines.

Nofollow Link= <a rel=”nofollow” href=””>
Or  <a href=”” rel=”nofollow”>Example</a>

Always try to go for Do-Follow links, as Google crawls and indexes it. Secondly Do-Follow link is not a simple backlink like No-Follow, it flows Link juice which helps improving the page rank of the respective URL.

Secondly I will clarify that both give backlinks, the only difference is Google crawls and Link Juice. No-Follow links are also good for gaining traffics. So I recommend try giving more Do-follow links but don’t stop giving No-Follow links.

What RSS Mean, and How to Use It or Where Do I Use It?

RSS "Really Simple Syndication" is a common name for it among others. Its basically an web feed used for web syndication. Basically, it allows users/readers to subscribe to your blog and be notified when you update or add new content.

How it helps you??? It depends on your goals and how you work it. You can use it to build a base of people on the net that want to hear what you have to say, so they subscribe to your blog, or you may want to write some good articles and post them in the blog and through your RSS feeds, they have a greater possibility of getting picked up by other media outlets and posted on their sites or used in their newsletters.

Anthor way you can say - RSS feed helps in updating your content regularly. When RSS feeds added in your site then there is no need to update content manually. This updated content helps in frequent spider visits.

To know more You may read this website -

What do you know about the Alexa ranking?

After Google Page Rank the number which is given high importance by webmasters is Alexa Rank. Many of them judge your blog/website by just seeing your Alexa Rank. Even advertisers check your Alexa Rank to advertise on your blog.

What is Alexa Rank? defines themself as a "web information company".They rank every website and blog based on their traffic and some other factors.This Alexa Rank gets updated daily.Lesser the number better.

How Alexa Rank is measured?
You might freak out after reading how Alexa Ranking is measured. is measuring your website’s traffic is one of the most unfair surveys around. Why?

They only record those hits which passes through their systems.That means your visitors either have to Install Alexa Toolbar on their browser or you should put an Alexa widget/plugin installed on your blog.

That means the blogs under the niche Blogging,Technology will have a better Alexa Rank compared with the blogs which are not related to Tech Stuff.

10 Tips to Increase Alexa Ranking:

1.Install Alexa Tool Bar:Install Alexa Toolbar on your browser and also ask your friends, visitors to install toolbar on their browser.

2.Claim your site: To gain full control over your site.Claim your site on will help others to know who owns the site and helps you in ranking better on Alexa.

3.Put Alexa Widget on your blog:
As I already said Alexa counts only those hits which comes under their system.So put an Alexa widget on your blog.

4.Get Traffic From Bloggers and Techy guys:
This is the most important factor that effects your Alexa Rank.If you get more visitors who are bloggers and techy guys then your alexa rank will increase fast because all the Bloggers and Techy people will be installing alexa widget on their browsers.

5.Write a review about Alexa on your blog:
Write a review about Alexa Ranking and link back to

6.Ask your visitors to review your blog on Alexa: 
Review your blog on and ask your visitors to review your blog. Write a Review of our Blog on Alexa.

7.Commenting and Backlinking:
Comment on other blogs which are under the niche Blogging and Technology with good traffic and link back to your blog.In this way build more links from blogs with good traffic because backlinks are crucial as you might have noticed that alexa even calculates the number of backlinks you have.
8.Update your blog regularly: 
It is strongly recommended to write frequently to increase your alexa rank.Or else your alexa rank will go down and it becomes hard to bring back your alexa again.

9.Write quality posts:
As I always say quality matters.If you write quality posts then others will automatically link back to you and thereby increasing backlinks and traffic as well which increases your alexa rank.

10.Share your posts on Social Networking sites:
Share your posts on social networks like Facebook,Stumble upon and Digg.These sites not only brings massive traffic but also helps in increasing your Alexa Rank.

How many Hats in SEO? - Explore..

As per my knowledge is concern only 3 Hats matters most in SEO -

White Hat SEO
Grey Hat SEO
Black Hat SEO

1. White Hat SEO:

White Hat SEO means completely following the ethical methods to acquire good rankings in search engines for a website. If a website really providing good information to visitors then white hat SEO works very well
and gives the best results. Now you have question that “what are white hat SEO methods?” All the methods which aren’t trying to cheat or manipulate search engines or visitors are called white hat SEO methods. I hope only few sites like Wikipedia, Google etc... follows white hat SEO methods.

2. Grey Hat SEO:

Grey Hat SEO means following combination of ethical and unethical methods to get fine rankings in Search Engines for a website. Most of the SEOs use Grey Hat SEO Methods to attain rankings. Grey Hat SEO works fine most of the time and most of the professionals recommend it. Grey Hat SEO methods aren’t unethical, it includes little stuffing of keywords in the site and back links etc. Now a day’s these methods are quite common while promoting website. Most of Corporate websites, Personal Blogs etc … follows Grey Hat SEO Methods.

3. Black Hat SEO:

Black Hat SEO stands to follow completely unethical which are used to cheat, manipulate search engines as well as users. In the past years search engines aren’t able to recognize these methods and difficult to find out and filter the websites which use Black Hat SEO techniques. Search engines are became smarter now and able to find out and blocks websites which use black hat techniques. Search Engine Quality Professional are working hardly and updating regularly the SE algorithms to give the best results to the visitors.

Are shorten urls SEO friendly - Explore

Shorten URLs will be used especially at Social Media sites to share web pages and interesting links. People are spending hours and hours in front of Facebook, Twitter etc, so URL Shortener services are increasing day by day. Most of people have this question that whether these short URLs are SEO friendly or not.

Usually shorten URLs will redirect to destination URLs. We need to find out whether these redirections are permanent (301) or temporary (302). We have few free tools on the web to check it. Yes, URL Shorten Services are using permanent 301 redirection which is search engine friendly. Please have a look at the following screenshot for better understanding.

SMO Services | Social Media Optimization Services

The Business Era of Social Media Optimization:

Social Media Optimization (SMO) is a way of generating popularity for a website through social medias like popular online communities and community websites. It is in many ways like viral marketing where a website is made popular through word of mouth created through the use of networking in social bookmarking, video and photo sharing. SMO are the best ways to get traffic to a website as they provide free ways to the surfer. This can greatly enhance the traffic to a website and that too for free or at very little cost. SMO is also Called web 2.0 marketing.

Social media optimization has proved to be a better way of attracting traffic to a website and getting the site optimized than Search Engine Optimization (SEO). It focuses on driving traffic from sources other than search engines and thus it gives improved search ranking. It harnesses a lot of free traffic and is much cheaper than SEO.

You can target more traffic through SMO by using social sites like Digg, Furl, Stumble Upon and Propeller to name a few. You can generate one way links from high ranking sites so it’s great for your page optimization and people can click find these links while browsing these social sites. The more intriguing and catchy your review is the more people would click through on your link.

Some of the SEO Step’s Search media optimization rules include:

Put tagging and book marking
Give ability for easy and quick linking
Must have the social networking
Let the views and the comments get posted on the live contents
Create blog for your sites
Remunerate the inbound links
RSS feeds
Including a Digg This button
Incorporating community functionalities of the third party such as the Flickr photo galleries and slides or the You Tube video

Importance of Search Engine Marketing

SEO is a way to boost volume and quality traffic to a website using a search engine. However, itis not the same as Pay Per Click advertising, which the website owner pays for.

SEO is free advertising that shows up in the search engines. The way to get a website to show up in the free advertising on a search engine is through good keyword customization for a website.

“Let’s take a comparison of Pay Per Click (PPC) and SEO using Google. If you do a search forcats” there will be PPC advertising on the correct, which the most PPC ads per page on Googlewill be 8. The first ad showing on the right will be paying the most money.

On the left are the non-paid results, and there will be multiple pages of results depending on your search phrase. Websites that are and use good keyword optimization strategies will belisted on the first page, or possibly in the first place.

For SEO, SEM, SMO Services Contact Mr. Ashish, Contact Id is -